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Simms Launches Spring 2024
An All-New Product Collection Featuring the Multi-Award Winning, G4Z Stockingfoot Wader. From Simms: Simms Fishing Products, preeminent manufacturer of waders,…
Skwala Launches All-New Backeddy Wader
Skwala Fishing announces a new member of its vaunted wader lineup. The Backeddy Wader hits participating retailers and online today and is sure to bolster the brand’s reputation as making the world’s finest fly fishing apparel.
The new Backeddy Wader borrows some of its heritage from its sibling, the award-winning RS Wader. The Backeddy Wader utilizes the same
Sage launches SPEY R8 rod, new SPEY reel
Following on the heels of its R8 Core and R8 Salt rods, Sage has introduced a spey rod version called SPEY R8.
Here’s what the company has to say about it:
Red Heron Sales to represent Scott Fly Rods in Texas, Arkansas, Louisiana, and Oklahoma.
From Scott Rods: The Scott Fly Rod Company is overjoyed to announce Eric Kraimer and Daniel Roberts, of Red Heron…
Deadline to Submit Product to The Fly Fishing Consumer Choice Awards Approaching
Engage your audience! By participating in our Consumer Choice Awards, your product gets the spotlight—customers will have the chance to vote throughout the season and personally test it at the shows. This is your opportunity to make a lasting impression and build a direct connection with your customers. Don’t miss out on this unique opportunity for exposure and real-time feedback.
The awards are free to enter and entry is open to all 2024 Fly Fishing Show Exhibitors. There are 39 “Best-of” categories to choose from, including everything from rods and reels to waders and polarized eyewear.
ECHO Fly Fishing Releases The Eight Four Rod Line for 2024
From ECHO: ECHO FLY FISHING has designed the Eight Four Rod line with ambush predators in mind and the accuracy…
Costa Sunglasses releases its Second Edition: Protect Report
From Costa: Born on the water in 1983, Costa Sunglasses has spent the past four decades on a mission to…
Patagonia Intros New Black Hole Duffles
From Patagonia: As Patagonia founder Yvon Chouinard wrote last week in a NYT essay, “People ask me how [Patagonia] has…
Abel Introduces Vise Base
From Abel: Abel has been known for creating premium quality fly fishing reels and tools since the ‘80s. Today, we…
Orvis Donates 10% of Profits to to Trout Unlimited and the Bristol Bay Fly Fishing and Guide Academy
“School of Fish” offers an intimate portrait inside one family’s seasonal salmon rituals and their connection to the Bristol Bay Guide Academy, where local youth are empowered through flyfishing to serve as guides and conservationists. Can the next generation step up to defend the most prolific salmon run left on earth?
Simms Launches Give-Back Platform
From SIMMS: To Support Healthy, Sustainable Fisheries, Simms Pledges 1% of All Ecommerce Sales. Simms Fishing Products, manufacturer of waders,…
Riversmith looking for input for new raft cup holder
Earlier this summer, our team sat down with our ambassadors after a few days of fishing in Colorado. One key insight we gathered from the team was, “we need to create a cupholder for rafts.”