Bob Zappia Joins Live Eyewear Sales Force


From Live Eyewear

San Luis Obispo, CA – Live Eyewear expands its sales force with the recent hire of Bob Zappia. Mr. Zappia comes to Live Eyewear with 30+ years of sales and customer service experience derived from the intensely competitive wholesale Food and Beverage sector.    Mr. Zappia will focus on developing and supporting Live Eyewear’s accounts in the optical and specialty channels to ensure they are reaching their full potential in the OveRx® category.

Mr. Zappia expresses, “Live Eyewear has given me a great opportunity to work with the leading brands in the OveRx sunwear category. I am excited to partner with our customers and help them reach their true sales potential in this constantly expanding segment of the sunwear market. Our patented designs and optical quality components are second to none. We can provide our customers with the ability to deliver a high quality, yet economical, sunwear solution to the 85% of eyeglass wearers that don’t elect to purchase prescription sunglasses. This is an exceptional opportunity for both Live Eyewear and our retail partners.”

President of Live Eyewear, Kieran Hardy says, “We are very pleased to welcome Bob to the sales team. Over the past 10 years, our OveRx eyewear collections have helped us build an incredibly loyal customer base. Our commitment has always been to deliver the absolute best quality eyewear in the category, and to do so with absolute excellence in our customer service and sales programs. Bob will help us to not only maintain our reputation as a customer focused organization, but will aid us in building even stronger relationships that will help us reach both our goals and those of our customers.”

Bob Zappia will be based out of the company’s San Luis Obispo, California headquarters.

Live Eyewear is headquartered in San Luis Obispo, California with sales offices throughout the world.   The company’s renowned OveRx® sunwear brand, Cocoons®, is recognized worldwide and is synonymous with comfort, maximum UV protection and optical grade quality. For more information on the company’s patented sunwear and low vision aids designed to be worn over prescription eyewear, contact Live Eyewear at 800.834.2563 or visit our website at


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