SIMMS Launches New #FishItWell Branding
From Simms: Simms has long been known as, “The Choice of Professional Guides and Anglers Worldwide” – this sentiment has…
Author Angling Trade
Hugelmeyer to Lead NMMA
The National Marine Manufacturers Association (NMMA) announced today that its Board of Directors has selected Frank Hugelmeyer, a veteran leader in the…
Gear Review Scott Split Cane, 7’7”, 4-wt. (scottflyrod.com, $3600)
By Kirk Deeter (I was a proud member of the graphite proletariat, shunning bamboo on purpose… until this happened…) I’ve…
Angling Trade: Spring 2019
Contents Include: Marketing Ground Game Fishing Tasmania Product Reviews Uncle Ted’s Cutthroats The Economics of Outdoors a Few Harrumphs… and…
Orvis Launches First TV Ads
From Admirable Devil: The first foray into TV for The Orvis Company, the 150-year old retailer that invented catalog marketing,…
Live Water Properties welcomes two new Colorado brokers to the team
Got a client who needs a ranch? Looking for yourself? Give our good friend Chris Faulkner a ping. He’s recently…
Down the Path – A flyfishing Mystery Podcast
Angling Trade’s friend and contributor Will Rice has released an original podcast titled Down the Path. The podcast focuses on…
VilanovAmazon is looking for sales partners
From FLY SHOP BRAZIL LLC: Fly Shop Brazil LLC who represents VilanovAmazon in the USA, is looking for sales partners…
Tariffs add excessive burden to the fly fishing industry
From AFFTA: In response to the Administration’s action to increase tariffs on goods from China, AFFTA president, Ben Bulis, released…
Yellow Dog Flyfishing Adventures Encourages Anglers and the Fly Fishing Industry to Get Involved to Protect Belizean Sportfishing
From Yellow Dog Fly Fishing: Belize is home to the world’s second largest barrier reef and what many consider the…
Striped Bass Provides Huge Economic Benefits for U.S. Coastal States
From Southwick Associates: Fishing—both recreational and commercial—is a powerful contributor to the economies of coastal communities, with striped bass among…
Fly Community Mourns the Loss of a Great Young Guide
We are sad to report that Jeremy Brooks, a talented young guide, photographer and budding environmentalist from the Santa Fe,…