Sage, the industry-leading fly fishing brand, has promoted long-time marketing team member David Lantz to lead Sage’s marketing efforts as the brand’s marketing manager.
“David has a keen understanding the Sage brand and extensive experience in both traditional and digital marketing,” comments Tag Kleiner, vice president of marketing for Far Bank Enterprises. “With his long history with the brand and his thoughtful, strategic approach to marketing, I look forward to David taking Sage’s marketing efforts to the next level.”
Lantz has been a part of the Sage marketing team since 2009, working on everything from trade and consumer show support, to content development, factory tours and much more.
“Sage has long been a part of my life, well before I even started working here, and I’m just as passionate about this brand as I am about fishing,” says Lantz. “I’m very excited to help Sage showcase the great community, passion, and fun this sport has to provide.”
Founded in 1980, Sage was created with one idea in mind—to build the world’s finest performance fly rods. From the start, Sage has maintained that singular focus on delivering the finest performance fly fishing rods, reels, and equipment to the avid angler. We are a company of passionate anglers and craftsmen, continually seeking performance advantages through new materials, designs, and engagement with the fly fishing community. We fly fish. You can feel our passion for fly fishing in everything we do. For more information, please visit www.sageflyfish.com Connect with us on Facebook, Instagram, Twitter, Google+ and Vimeo.