G.Loomis Rolls Out “Guaranteed Love” Program for Retailers



From G.Loomis:

At G.Loomis, it’s about helping anglers catch more fish. It’s that simple. And now participating tackle dealers are making it simple to experience G.Loomis fish-catching performance with the new G.Loomis ‘Guaranteed Love’ program. Anglers can purchase any G.Loomis rod – from the GL2 through NRX series – and will have 30 days to fall in love with it. And if not? You can bring it back.

“It’s as simple as that,” said Bruce Holt with G.Loomis. “Our ‘Guaranteed Love’ promise gives anglers the confidence to try out any of our rods, be it spinning, casting or fly. We’re confident that once you do, you’ll not only love it, but also will probably start thinking about buying another. We wouldn’t offer this guarantee if we didn’t believe in our rods – otherwise what’s the point?”

Any time before the 30-day ‘Guaranteed Love’ period, “if the love is not there, you simply return the rod back to the tackle shop where it was purchased for a refund,” Holt said. “But here is what we already know – the first time you fish that G.Loomis rod and hook a fish, the light is going to go off. Now you know. This is what G.Loomis performance is all about.”

The ‘Guaranteed Love’ program is offered on all G.Loomis rod series – NRX, GLX, IMX, GL3, GL2, PRO4x, and fiber-blend. Participating dealers have complete details on the ‘Guaranteed Love’ program, plus information is also available under the support menu at www.gloomis.com.


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