The American Fly Fishing Trade Association (AFFTA) has just released the 2015 AFFTA Fly Fishing Retailer Survey. The information for this report was collected through an online survey of AFFTA member / retailers conducted by Florida-based Southwick Associates, an independent market research and economics firm specializing in the hunting, shooting, sport fishing, and outdoor recreation markets.
This report presents the results of the 2015 AFFTA Fly Fishing Retailer Survey (Survey), conducted in 2016. This survey was developed to help explain trends within the fly fishing Industry and retail characteristics. The results are intended to help individual members of the fly fishing order cheap xanax online industry, and the industry collectively, better understand their operating environment and improve profitability and performance.
“The 2015 Dealer Survey is another example of how AFFTA is helping to move the business of fly fishing forward. This survey provides retailers and manufacturers invaluable data regarding the health, general performance and long-term direction of our sport and industry. All members of AFFTA will find this survey and its results to be invaluable as we plan our business for 2016 and beyond,” stated AFFTA Chairman Tucker Ladd.