The world’s largest manufacturer and distributor of premium quality fishing flies, Umpqua Feather Merchants has named Brent Bauer as Director of Operations & Production.
Brent has worked in the fly fishing industry for 16 years and been with Umpqua for the past 12 years. During that time Brent has worked his way through the ranks in purchasing, operations, and new product development. He has a B.A. from the University of San Diego and an MBA from the Leeds School of Business at The University of Colorado.
“Brent’s management talents have proven invaluable to Umpqua over the years. I am confident that with his leadership, experience, and relationships with our overseas partners, Umpqua will continue to have the strongest supply chain management of anyone in our industry.” said Jeff Fryhover, President / COO.
A native to Southern Minnesota, Daniel joined Umpqua six years ago. Since that time Daniel has served as the company’s Purchasing & Planning Manager. Prior to Umpqua, Daniel worked in a similar capacity with Outdoor Seasons, a leading manufacturer of Lawn & Garden products. He has a Production/Operations Management degree from Iowa State University.
“Daniel was hired in 2006 to take our supply chain management to the next level. Since that time he has redefined how we view and manage our supply chain. This exciting promotion for Daniel will give him the opportunity to use his many talents to not only continue to refine our global supply chain, but focus on all systems to improve our service levels and enhance our customer’s experience.” said Fryhover.
About Umpqua Feather Merchants:
Currently celebrating its 40th anniversary year, Umpqua changed the world of fly fishing forever with its Signature Fly Designer Royalty program. The ongoing introduction of historic new flies tied to unsurpassed quality has made Umpqua Feather Merchants the largest manufacturer and distributor of premium quality flies in the world.
Umpqua services over 1,100 dealers around the world and produces in excess of 3,000 fly patterns. Umpqua is located in Louisville, Colorado and you may contact the company at 303.567.6696 or browse their website at www.umpqua.com.