Belmont, MA  March 31, 2010
RailRiders Adventure Clothing has once again delighted their customers with a new product launch.  Known worldwide for “making the toughest clothes on the planet,” the apparel company has met the requests and demands of their loyal customers with its VersaTac Short– the ultimate , tough, durable and stylish, these new shorts [...]

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EFTTEX 2010 is on target to have more exhibitors than last year after confirmed bookings reached 232 exhibitors. The figure is up from 205 at the same stage last year. With three months still to go, the current amount of floor space sold is 7,320 sqm, which represents a 3% increase on the 7,085 sqm [...]

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e-Catalog Saves Almost 200 Trees and Eliminates Almost 8,300 Pounds of Solid Waste
http://www.patagonia.com/fishcatalog
VENTURA, Calif. (March 29, 2010) — Patagonia, the fishing and outdoor apparel manufacturer, launches its first-ever Fish e-Catalog – an online, interactive, 52-page flipbook. With a feel that’s more “magazine” than “catalog,” readers will be able to watch embedded videos, read unique [...]

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March 29, 2010
(Loveland, Colorado) – PEAK Fishing has announced a record sales year for 2009. Despite the tough economy, sales of PEAK Fishing’s fly tying vises, tools and accessories were up 48% in 2009 from 2008 making 2009 PEAK Fishing’s best sales year to date.
Kurt Pflock, PEAK Fishing’s president, attributes much of the gain [...]

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New season of popular fly-fishing show begins airing March 29.
Arlington, Va.–Great trout fishing almost always has a great conservation story behind it, and Trout Unlimited: On the Rise, the television show from the nation’s largest coldwater conservation group covers both big-fish and big-habitat stories in spades when it makes its debut on Sportsman Channel next [...]

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“New Art Direction & Digital Edition Announced”
CALGARY – March 23rd, 2010 – Bird Marketing Group (BMG)*, the leading Canadian authority on fly fishing in North America is pleased to announce that industry design veteran Michel Groleau has been selected to assume art direction responsibilities for Fly Fusion magazine. In this role, Michel will oversee all [...]

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BOZEMAN, Mont. (For immediate release) – Simms Fishing Products, the leader in guide-quality fishing gear, bolsters its position as the choice of professional fly fishing guides worldwide with the hiring of Peter Vandergrift as the new Guide Desk Manager.
As part of the Simms marketing team, Vandergrift will work with leading fishing guides worldwide by providing [...]

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Via: The American Fly Fishing Trade Association
In one week, more than half of the premier fisheries within Utah may close.  A new law recently passed by the Utah legislature threatens many famous rivers and nationally renowned waters from public access.  Utah sportsmen and fly fishing businesses need your help right away.  Contact the Governor’s office [...]

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March 22, 2010 (Silverthorne, Colo.) – Fishpond, Inc., creators of high quality fly-fishing products, announce the launch of the Troubled Waters Campaign, joining the Humane Society of the United States (HSUS) to speak out against shark tournaments. Both initiatives stem from a strong belief in conserving and protecting water resources and the ecosystems within them.
“While [...]

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A letter from AFFTA president Randi Swisher:
AFFTA Member,
I am pleased to announce a new AFFTA partnership with Unishippers of Denver that will significantly reduce your current shipping expenses. As our freight logistics partner, Unishippers has committed to consulting with your company and creating an individual solution to meet your needs. After thoroughly reviewing this opportunity, [...]

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