Monthly Archives: December 2009
December 2009 Issue
The Value Issue Contents Include: The Value of Vision Slump Busting, Part II Fly Fishing’s Cousin Retailer Profile The New Value Paradigm Virginia Festival Download PDF of this issue | Subscribe to Angling Trade
The Latest Scoop on FFR, AFFTA, and the Industry Trade Show(s)…
There will be an AFFTA endorsed trade show sometime in 2010, according to AFFTA board sources. It won’t be run by Nielsen Media Group, which ran the FFR in recent years, according to both AFFTA and Nielsen (see separate announcements … Continue reading
Letter From Neilsen Business Media Regarding Fly Fishing Retailer
Dear FlyFishing Retailer Industry Professional, First I want to thank you, the fly fishing industry for your support and participation with the FlyFishing Retailer World Trade Expo. During the past 11 years, this show has attracted almost every major stakeholder … Continue reading
AFFTA ALLOWED TO PURSUE FLY FISHING INDUSTRY TRADE SHOW OPTIONS
LOUISVILLE, COLORADO. Since April, 2009, AFFTA has been in discussions with Nielsen Business Media, owner of the FlyFishing Retailer Expo (FFR) to determine how to improve upon future FFR shows. Nielsen shared AFFTA’s desire to improve upon the design and … Continue reading
Breaking News… Trade Show to Take New Direction as AFFTA and Nielsen Part Ways
The American Fly Fishing Trade Association and Nielsen Media, which has produced the Fly Fishing Retailer World Trade Expo for the past several years, both sent out press releases today announcing the groups have gone separate ways… in effect spelling … Continue reading


















